In an effort to give its associates more opportunities to participate in philanthropic endeavors, Century 21 Real Estate LLC partnered with Easter Seals back in 1979.
In 2015, Century 21 was able to contribute $2.9 million, bringing the total amount donated since the partnership between the two organizations began to more than $114 million.
“The generosity and commitment of the Century 21 system to the individuals and families touched every day by the Easter Seals organization mirrors the professionalism and highest level of quality service our brand ambassadors deliver to home buyers and sellers in local markets throughout North America,” Rick Davidson, president and CEO of Century 21 Real Estate, said. “What makes me most proud is knowing that the brand’s value proposition is backed by actions like these that provide support to communities and to people, so they too can realize their full potential.”
Easter Seals was founded in 1919 as the National Society for Crippled Children. Today, the nonprofit organization, headquartered in Chicago and Washington, D.C., provides assistance and resources each year to more than one million children and adults living with autism and other disabilities from its hundreds of service sites located throughout the U.S., Canada, Australia and Puerto Rico.
“Easter Seals’ partnership with the Century 21 system is as strong as ever thanks to the company’s focus on making philanthropy an integral part of their business model,” Randy Rutta, president and CEO of Easter Seals, said. “This extraordinary company is not only about making homeowner dreams come true, but is equally committed to serving people living with disabilities in communities where they live and work. The funds raised by Century 21 help Easter Seals make a profound and meaningful difference in the lives of thousands of families touched by disability every day.”
The top three Century 21 Easter Seals fundraisers for 2015 were Century 21 Town & Country in Utica, Michigan; Century 21 Judge Fite Co. in Dallas, Texas; and Century 21 BJ Roth in Ontario, Canada.
In September, Century 21 Town & Country President John Kersten was honored with the National Association of Realtors' Good Neighbor Award for his work with Easter Seals.
“Our franchise system has a remarkable 37-year history of supporting Easter Seals, and John Kersten’s support is legendary,” Davidson said.
Davidson also serves as chairman for the Easter Seals International board of directors.
Century 21 affiliates raise $2.9 million for Easter Seals