With an endless feed of influencers, doctors, and everyday people giving skincare advice, it can be difficult to separate fact from fiction. Baylor dermatologists have addressed some prominent social media skincare claims that may be ineffective or even dangerous.
“Social media often encourages short, catchy tips rather than comprehensive, personalized advice,” said Dr. Zeena Nawas, assistant professor of dermatology at Baylor. “Even if an account is run by a board-certified dermatologist, social media advice can sometimes be overly simplified or generalized. Individual skin needs and conditions vary greatly, and what works for one person might not be suitable for another.”
One common claim is that all adolescents need a product-intensive skincare regimen. However, Nawas suggests that using anti-aging products at a young age might be unnecessary and could potentially irritate kids’ skin. A recommended skincare routine for children is similar to that for most adults: a gentle cleanser followed by a non-comedogenic moisturizer and daily sunscreen.
Another claim advises skipping sunscreen altogether. Baylor dermatologists stress the importance of sunscreen in protecting against UV rays, which can lead to skin cancer. Physical sunscreens contain zinc oxide or titanium dioxide to reflect UV rays, while chemical sunscreens use compounds like avobenzone and oxybenzone to absorb them.
The belief that darker skin does not get sunburned is also debunked. While melanin provides some natural protection against UV damage, it is not a complete barrier. Populations with darker skin can still experience sunburn, premature aging, and an increased risk of skin cancer.
A widely circulated tip suggests using toothpaste to clear up acne. However, this method is not recommended as toothpaste ingredients can irritate the skin and worsen acne. Over-the-counter treatments containing benzoyl peroxide or salicylic acid are safer alternatives.
Regarding hair loss treatment with naturally occurring oils, Nawas notes there is limited scientific evidence supporting their effectiveness for significant hair regrowth. Although some studies suggest benefits from oils like rosemary or coconut oil for hair health, proven treatments prescribed by dermatologists are more reliable.
Botox as a preventive measure for younger-looking skin later in life is another debated topic. While starting Botox in one's 20s might reduce fine lines later on, it involves considerations such as cost and potential side effects since regular injections are required.
“Social media trends are endless. The key to healthy skin is consistency, simplicity and working with a dermatologist who can provide expert advice specific to your skin needs,” Nawas said.
Dr. Oyetewa Oyerinde added, “Navigating social media advice with a critical eye and focusing on evidence-based practices will help you make better-informed decisions about your skin care.”
